Sources for Analytical Report

http://journals.sagepub.com.proxy.lib.uiowa.edu/doi/10.1177/0276146717712360

https://eds-b-ebscohost-com.proxy.lib.uiowa.edu/ehost/pdfviewer/pdfviewer?vid=1&sid=eff8a08d-3bc0-41fd-b311-1a6cb9cda005%40pdc-v-sessmgr03

https://www.entrepreneur.com/article/247574

The first source is an academic journal that discusses the future of marketing based on various fields of research.  This is a peer-reviewed journal that focuses on multiple aspects of marketing and marketing research.  This source will allow me to discuss the extensive research that is done in the business field along with the nature of a marketing research journal.  Also, I can focus my own writing on the scope of the future in the business world according to this article.  The marketing research that is present in this article shows how there can be many types of research in this field.

The second article is also an academic journal and it focuses on the future trends of business analytics.  This article includes the perspectives of many researchers in the business field, which will be very beneficial for my writing on the topic.  I can use this by discussing the analytical side of business and how professionals in the field must look ahead and predict what will happen next.  Business analytics is a very interesting side of business and it will be important to include research in that field in my writing.

The final article is a non-academic article published by entrepreneur.com that looks into how to create a business plan along with the different steps one must take when creating a business plan.  It is interesting to see the process of how a business plan is produced, and it is very important to discuss how a business plan is vital to the success of a business.  A business plan is one of the most common types of writing in the field, so it is beneficial to discuss the nature of a business plan through a step-by-step process.  This article was created for the general public, so it is easy to understand and analyze.